Launch bold. Move fast. Build clarity.

We take your startup from idea to iconic with a transparent, sprint-driven process that keeps you in control—no mysteries, no delays.

From Discovery to Delivery

Six structured phases that transform ideas into iconic brands

01

Discovery

1 week

Kickoff, stakeholder interviews, brand audit, and competitive snapshot. Objective: align on goals, audience, success metrics, and project scope.

Project BriefStakeholder MapCompetitive Audit
02

Strategy & Concept

1–2 weeks

Positioning, messaging pillars, moodboard and 2–3 creative directions. Milestone: approved concept to guide design and campaigns.

Brand PositioningCreative ConceptsMoodboard
03

Design & Iteration

2–4 weeks

Visual identity, key assets (logo, color system, type scale), and core UI/landing mockups. Includes two rounds of client revisions.

Logo SystemVisual IdentityUI Mockups
04

Development & Deployment

2–6 weeks

Front-end build, CMS integration, QA, accessibility checks, and launch plan. Milestone: staging review and launch readiness.

CMS IntegrationQA TestingLaunch Plan
05

Launch & Handoff

1 week

Go-live, analytics setup, training session, and delivery of all source files and documentation.

Live DeployAsset PackageDocumentation
06

Post-Launch Support

ongoing

Performance monitoring, A/B tests, iterative design tweaks, and campaign optimization to drive growth.

AnalyticsOptimizationSupport
Business team discussing projects

Clear timelines that move fast — and keep you in control

We break projects into predictable sprints with firm delivery dates so teams and stakeholders always know what's next.

Brand Identity

6–10 weeks
Week 1
Discovery
Weeks 1-2
Strategy & Naming
Weeks 3-5
Visual Identity Sprints
Week 6
Finalization & Handoff

Website Design & Build

8–14 weeks
Week 1
Discovery & Scope
Weeks 2-3
UX & Wireframes
Weeks 4-6
Visual Design Sprints
Weeks 7-12
Development Sprints
Week 13
QA & Launch

Digital Marketing Campaign

4–8 weeks
Week 1
Strategy & Creative Brief
Weeks 2-4
Asset Production Sprints
Weeks 5-8
Launch & Optimization

Startup Launch Package

10–16 weeks
Parallel
Combined Brand + Website
Phased
Accelerated Delivery
MVP
Launch Options Available

Sprint Structure

  • Sprint Length: 1 or 2 weeks (chosen at kickoff)
  • Cadence: Weekly touchpoints for 1-week sprints
  • Deliverables: Clear scope and client sign-off per sprint

Fast-Track Options

  • Accelerated Sprints: 20–40% fee increase
  • Phased Launch: MVP first, full roll-out later
  • Buffer Built-in: 10–15% contingency included

Built for momentum

Communication cadence, tools, and feedback loops designed to keep projects flying

Communication Cadence

Weekly sprint check-ins, biweekly strategy reviews, and ad-hoc creative huddles when fast decisions are needed.

Weekly Check-insFast Decisions

Primary Platforms

Slack for real-time chat, Monday.com for project tracking, Figma for live design collaboration, and Google Workspace for docs.

SlackFigmaMonday.com

Response SLAs

24–48 hour responses on Slack, 48–72 hour review windows for feedback, same-day acknowledgement for urgent items.

24-48h ResponseSame-day Urgent
Team collaboration

Creative Workshops

Facilitated brand sprints and co-creation sessions (virtual or in-person) that combine rapid ideation with immediate visual outcomes in Figma.

  • Two client-side approvers defined at kickoff
  • Version control & transparency in all platforms
  • Clear escalation path to creative director
  • Single client portal as source of truth

Ready to sync? Tell us your preferred tools and meeting cadence.

Defined deliverables, transparent progress

Clear checkpoints and sign-offs at every phase

1

Discovery

Deliverables:

  • Project brief & stakeholder map
  • Competitive audit & brand questionnaire summary

Review & Sign-off:

Client approves project brief and priorities. Locks scope and success metrics.

2

Strategy & Concepting

Deliverables:

  • Brand positioning statement & moodboard trio
  • 2–3 strategic concepts with rationale
  • Initial content hierarchy

Review & Sign-off:

Concept selection meeting; client selects direction and signs off to proceed.

3

Visual Identity

Deliverables:

  • Logo lockup (primary + marks) & full color palette
  • Typographic system & iconography set
  • Brand usage guidelines (PDF)

Review & Sign-off:

Identity approval with documented revisions; final design sign-off required.

4

Digital Design

Deliverables:

  • Key web templates (homepage + 2 subpages)
  • Responsive UI kit & high-fidelity prototypes
  • Accessibility checklist

Review & Sign-off:

Design review with annotated prototype; client approval for desktop and mobile.

5

Production & Development

Deliverables:

  • Production-ready assets & style guide handoff
  • CMS templates, QA report & staging site

Review & Sign-off:

Pre-launch review and bug list sign-off; client approves staging for launch.

6

Launch & Handoff

Deliverables:

  • Live site verification & final asset package
  • Admin training session & launch checklist
  • 30-day post-launch support plan

Review & Sign-off:

Launch sign-off and acceptance of deliverables; start of support period.

Revision Policy

Each phase includes one round of major revisions plus two minor tweaks. Additional revisions are scoped and billed separately.

Delivery & Ownership

All final files supplied in web-ready and editable formats. Full IP transfer upon final payment and sign-off.

Everything you need to know

Transparent answers to keep you confident and informed

How long does the full process take?

Typical projects run 6–12 weeks depending on scope. Discovery and strategy: 1–2 weeks. Design and iterations: 3–6 weeks. Development and QA: 2–4 weeks.

How many revisions are included?

We include two rounds of major revisions per deliverable. Additional rounds are available at a flat hourly rate or as part of an extended support package.

What happens during discovery?

Discovery includes stakeholder interviews, competitive research, and target-audience profiling. Outputs: a prioritized brief, success metrics, and creative direction.

Will I own the final assets?

Yes. After final payment, you receive full ownership of deliverables including source files, fonts, artwork, and code with complete IP transfer.

How do you handle feedback?

We centralize feedback via Figma comments or email summaries. Each milestone has a clear 48-hour approval window to keep timelines on track.

Can you work with existing vendors?

Absolutely. We adapt to existing brand guidelines, work with in-house teams, or integrate with external vendors. Responsibilities mapped upfront.

What if scope changes mid-project?

Scope changes trigger a revision: we outline timeline and budget impact and only proceed after mutual approval. Small adjustments are absorbed.

Do you offer rush services?

Yes. Rush timelines available for expedited fee and resource reallocation. We confirm feasibility and any trade-offs before starting.

Still have a question?

Ready to launch something bold?

Book a 20-minute discovery call and let's map your brand's next big move.

What to expect:

  • Fast, focused convo to clarify objectives
  • Creative brief we'll draft for you
  • Clear proposal with deliverables, milestones, and payment terms

Need inspiration?

Attach examples, brand assets, or a short video — the bolder, the better. We'll use them for strategic recommendations.

Not sure where to start?

Choose "Discovery Call" and we'll help define the right package — brand identity, digital marketing, web design, or hybrid solution.

Urgent timeline? Select 'Fast-Track' and get prioritized proposal + kickoff availability within 72 hours.